An ex-banker turned digital entrepreneur. As a banker, she enjoyed writing on financial topics for her employer bank's newsletters. She then continued to write as a freelancer during her various entrepreneurial stints as it gave her a platform to learn, express and hence grow as a being. Her MBA degree from Narsee Monjee Institute of Management Studies with marketing specialization, along with her power-packed marketing experience in the corporate environment, helps her appreciate the power of content in the business world. She loves researching new tools that can help business increase efficiency and productivity. She is a foodie and loves exploring new eating joints with her friends and family!
A renowned automobile company was struggling to optimize the utilization of its business resources. With 15,000+ employees responsible for different...
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